Multi-location digital signage management

A hierarchy that matches how you actually operate

Multi-unit signage falls apart when every store is its own island — or when head office has to log into ten accounts. The platform solves this with two account levels that work together:

• Partners own a territory or brand: they create and oversee locations, manage screens across all of them, and control shared content.
• Locations are the individual restaurants, stores, or venues: each gets its own login and manages its own screens, menus, and playlists.

The partner sees everything under them; each location sees only its own screens and content.

Data isolation you don't have to think about

Every location's data is isolated by organization at the platform level — screens, content, playlists, and schedules are scoped to the account that owns them. A location manager can't touch another location's boards, and outside accounts can't see yours. Isolation is enforced in the storage layer on every request, not bolted on in the interface.

Assign screens to locations, then let locations run themselves

Partners assign specific TV players to each location, so the store's dashboard shows exactly the screens on its own walls. Day-to-day menu edits and content changes happen at the location, while the partner keeps oversight — including the ability to place content at a specific location from above.

Brand content that locations can't delete

Partners can push protected content into a location's rotation — brand campaigns, compliance notices, network advertising — that the location can see but not remove. Head office keeps the brand promise; the store keeps its local flexibility. It's the balance every franchise signage rollout is looking for.

Every screen's status, one pane of glass

Online/offline status and last-seen timestamps for every screen roll up to the partner dashboard and update in real time. When a store's board goes dark, you know from the office — not from a customer complaint three days later. Push history shows what content went where, when, and who sent it.

Who runs on this

• Franchise groups keeping menu boards consistent across units while allowing local pricing
• Regional chains rolling out promotions to every store at once
• Screen-network operators managing venues through the Operator Program
• Management companies running signage for multiple client brands

Rolling out across locations, step by step

1. Structure first. Create a location account for each site under your partner account — this is what keeps screens, content, and logins cleanly separated later.
2. Pair the screens. Each TV pairs with a 6-character activation code; on-site staff can plug in the player and read you the code, so no technician visit is needed.
3. Assign screens to their locations. Every store's dashboard then shows exactly its own walls, nothing else.
4. Load shared content from the top. Brand campaigns and network-wide promotions go out from the partner account — including protected content locations can't remove.
5. Hand locations their keys. Store managers get their own login for local menus and day-to-day changes, and your rollout stops being a bottleneck through head office.

The balance multi-unit signage needs

Central control without local flexibility produces boards that are always slightly wrong — the store can't fix its own price, so it tapes paper over the screen. Local freedom without central control produces brand chaos. The partner-and-location model deliberately gives each side its lane: the partner owns the network, the standards, and the protected content; the location owns its menu, its prices, and its daily reality. Both work in the same platform, and neither can break the other's part.

What centralized signage actually saves

The costs multi-unit operators feel aren't the screens — they're the coordination. A network-wide price change that takes one edit instead of a phone call to every store. A campaign launch that happens everywhere on the same morning instead of rolling out over a week as each location gets around to it. A dark screen you find out about from the dashboard instead of from a regional manager's visit. And an audit trail — push history shows what went to which location, when, and who sent it — that replaces "did store 12 ever put up the new menu?" with a fact you can look up. Each one is a small saving; across dozens of locations and a year of menu changes, they're the difference between signage being an asset and being a chore.