Software for running an ad screen network
React Signs Digital gives ad network operators the software layer: pair screens in local venues with an activation code, schedule each advertiser's content to the right screens and times, keep the host venue's own content in the rotation, and manage the entire network remotely — with live status for every screen.
The business, in one paragraph
An ad screen network places TVs in high-traffic local venues — restaurants, gyms, clinics, salons, retail — and sells recurring ad slots on them to nearby businesses. The venue hosts the screen and gets its own menu or promotions in the rotation; the operator owns the ad inventory. The economics work when one person can run many screens without driving to them. That's the software problem this platform solves. (New to the model? Start with the guide to earning with ad screens.)
Inventory control per screen, venue, and time
Every screen has its own playlist, so ad rotations are set per venue — a dentist's ad runs at the gym across town, not in the competing dental office. Scheduling places campaigns by day and time: lunch-hour slots at restaurants, evening slots at bars, morning slots at cafes. Upload an advertiser's creative once (full-motion video or static, delivered at 1080p) and assign it wherever it's sold.
The venue stays happy on the same screen
Host venues say yes when the screen serves them too. The rotation can mix the venue's own menu board or promotions with your paid ad slots — one screen, two beneficiaries. Partners can also place protected content into a venue's rotation that the venue account can't remove, keeping sold campaigns safe.
Run the whole network from a desk
Screens pair with a 6-character activation code — venue staff can plug in the player and read you the code over the phone. From there, everything is remote: content changes push to devices automatically, each screen reports online/offline status with a last-seen timestamp, and push history records what went live where and when. Content is cached on each device, so playback doesn't stall on venue Wi-Fi hiccups.
Structured to scale past your first ten screens
The partner-and-location hierarchy in multi-location management maps directly onto a network: you're the partner, each venue is a location, and every venue's screens and data stay isolated. Growth is adding locations, not untangling one giant account. Premium inventory? Screen groups let you sell synchronized multi-screen takeovers inside a venue.
Packaging and pricing your ad slots
The software gives you the inventory; how you sell it is your call. Patterns that work for local networks:
- Sell recurring monthly slots, not one-off plays. A fixed spot in the rotation at a venue is easy to explain, easy to invoice, and compounds into predictable revenue.
- Price by venue traffic, not by screen. A slot at the busiest lunch spot in town is worth more than one at a quiet office café — your rate card should say so.
- Bundle across venues. "Your ad in all five gyms" is a bigger, stickier sale than one screen at a time — and per-screen playlists make fulfillment trivial.
- Reserve premium formats. Longer spots, top-of-rotation placement, or a synchronized wall takeover give you an upsell tier.
- Offer to make the creative. Most local businesses don't have a 1080p video ready; a simple production fee removes their last objection.
A month in the life of a network operator
Week one: you sign a new gym as a host venue. Staff plug the media player into the lobby TV, read you the activation code over the phone, and the screen is paired and playing the gym's own promo loop the same day. Week two: you close a three-month deal with a local physiotherapist — upload their video once, add it to the rotations at the gym and your two café venues, done. Week three: the dashboard shows one screen offline with a stale last-seen time; a call to the venue finds an unplugged power strip, and the screen is back before the advertiser ever notices. Week four: renewals. Your push history shows every campaign ran where and when it was sold — which makes the renewal conversation short.
Start with the Operator Program
The Operator Program exists for exactly this: we'll walk you through pairing your first screens, structuring venues as locations, and scheduling your first sold campaigns. Book a demo and bring the venue you have in mind.
Frequently asked questions
Can different venues show different ads?
Yes. Every screen has its own playlist and schedule, so each venue's rotation is fully independent — you place each advertiser exactly where they paid to be.
Do I have to visit venues to change ads?
No. Everything is managed remotely from the dashboard; updates push to devices automatically and each screen reports its live status.
What does the host venue get?
The same screen carries the venue's own menu or promotions alongside your ad slots, so hosting the screen benefits them directly.
Can the venue delete my advertisers' content?
Protected content placed by the partner can't be removed by the venue's account, so sold campaigns stay live.
What ad formats can I sell?
Full-motion video and static image creatives, delivered to screens at 1080p, scheduled by screen, day, and time.
How do I know a venue's screen is actually playing?
Every screen reports online/offline status and a last-seen timestamp via a regular heartbeat, so you can verify a venue is live without calling or visiting.
Can I sell one advertiser placement across several venues at once?
Yes. Upload the creative once and assign it to any set of screens across your venues — bundled multi-venue campaigns are just playlist assignments.
Ready to see it on your screens?
React Signs Digital runs on any modern TV or Android media player, managed from one dashboard. Leave your details and we'll show you your menus and ads live.